Nationalism: Brand Guide
Our Immediate Purpose.
To spread the message by word of mouth only.
Therefore go and make disciples of all nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit.
The Future: Our Core Values.
Image: Voice and Tone.
Speeches may be angry when addressing the "in" crowd. Otherwise all communications must be calm and informative. The aim is to win people over, not alienate them. All communications must be purposed to win people over.
The Nationalist message is..
Compelling Truth.
Simple, clear and calm. Our aim is to teach others what we know and enlighten the world. We are factual, intelligent and well researched, we help those who are being duped and misled.
Motivated, confident and disciplined. We overcome challenges and inspire others to do the same by sharing our knowledge and vision. We lead others to the narrow gate.
The Nationalist message is not..
Screechy, in written communications write longer sentences to prevent your words being seen in the wrong tone.Think before hitting the send button.
Reckless, it's about how things are worded.
Helpless, you have more material and knowledge than our enemies would ever want to see in a fair court of law or distributed around a police station. If we had fair courts. Just be careful.
Media: Font and Colours.
Backgrounds are to be white, grey or red. Black or grey text on a white background and white text on red or grey backgrounds. The following fonts and colours are to be used, as may tones and shades of these colours. Shaded backgrounds may require black text.
Media: Logo and Images.
When required the "Light & Victory" logo must be used as is. It may be any size and must not be distorted. All other images used to illustrate Nationalism must project a possitive image, depicting the future we want.
